It Takes Two
It Takes Two
It Takes Two
Overview
Overview
Summary - Introducing "It Takes Two," an innovative app designed to help couples navigate sensitive topics with ease. It uses unique approaches with tailored prompts and open-ended questions to encourage honest, meaningful conversations, strengthening love and understanding.
Role - UX Researcher & Designer / UI Designer
Year - 2023
Summary - Introducing "It Takes Two," an innovative app designed to help couples navigate sensitive topics with ease. It uses unique approaches with tailored prompts and open-ended questions to encourage honest, meaningful conversations, strengthening love and understanding.
Role - UX Researcher & Designer / UI Designer
Year - 2023
Designing Love in the Digital Age
Designing Love in the Digital Age
In a rapidly evolving digital landscape, our team embarked on a journey to design an app that enhances users' lives by focusing on love in the digital age.
We faced the unique challenge of choosing a specific facet of love to design for, whether it's finding love, maintaining it, or navigating life after love.
In a rapidly evolving digital landscape, our team embarked on a journey to design an app that enhances users' lives by focusing on love in the digital age.
We faced the unique challenge of choosing a specific facet of love to design for, whether it's finding love, maintaining it, or navigating life after love.
Focusing on Maintaining Love
Focusing on Maintaining Love
Focusing on Maintaining Love
Our team unanimously decided to concentrate on the task of 'maintaining love' in the digital age, driven by the belief that technology could play a vital role in nurturing and sustaining romantic relationships.
Our team unanimously decided to concentrate on the task of 'maintaining love' in the digital age, driven by the belief that technology could play a vital role in nurturing and sustaining romantic relationships.
Research and Insights
Research and Insights
Equipped with a toolkit of design instruments including Google Survey, Miro, and Post-It Notes, our team dove into a comprehensive research phase.
Our objective was to understand our target audience deeply and gather valuable insights into the dynamics of love in the digital era.
Equipped with a toolkit of design instruments including Google Survey, Miro, and Post-It Notes, our team dove into a comprehensive research phase.
Our objective was to understand our target audience deeply and gather valuable insights into the dynamics of love in the digital era.
We conducted in-person and phone interviews, as well as a carefully designed Google survey, to gather valuable data and insights.
Our questions encouraged participants to progressively open up more about their past or current relationships.
This approach proved beneficial not only for us, but also for the user, as we aimed to empathise with their experiences as much as possible. In total, we had 74 participants.
We conducted in-person and phone interviews, as well as a carefully designed Google survey, to gather valuable data and insights.
Our questions encouraged participants to progressively open up more about their past or current relationships.
This approach proved beneficial not only for us, but also for the user, as we aimed to empathise with their experiences as much as possible. In total, we had 74 participants.
Data Analysis and Empathy Building
Data Analysis and Empathy Building
As a team, we regrouped to analyze the collected data, identify themes, insights, and opportunities, and communicate findings to build empathy and context
As a team, we regrouped to analyze the collected data, identify themes, insights, and opportunities, and communicate findings to build empathy and context
Quotes from Interviews & Surveys
Quotes from Interviews & Surveys
And last but not least, What does 'Maintaining Love' mean to you?
“When it comes to love this means cultivating emotions like companionship, trust, attraction, fun, comfort and most importantly establishing a 2 way free-flow of communication that is not only reliable but effective."
"Effort. It means a lot of learning and unlearning, it requires patience and consistency, but is the most rewarding."
And last but not least, What does 'Maintaining Love' mean to you?
“When it comes to love this means cultivating emotions like companionship, trust, attraction, fun, comfort and most importantly establishing a 2 way free-flow of communication that is not only reliable but effective."
"Effort. It means a lot of learning and unlearning, it requires patience and consistency, but is the most rewarding."
Key Insights
Key Insights
Relationship Values 🌟
Individuals value a variety of qualities in relationships, such as trust, communication, respect, honesty, and understanding.
App Acceptance 📱
People are open to using applications to help with relationship advice, communication, but they also recognise the importance of real-life interactions.
Maintaining Love 💕
Maintaining love in a relationship involves consistent effort, open communication, trust, respect, emotional connection, intimacy, and fun.
How Might We?
How Might We?
How might we help users on how to break down barriers?
How might we give the tools to users to help them communicate in relationships?
How might we guide the user on when to have meaningful conversations?
From Concept to High-Fidelity
From Concept to High-Fidelity
Combining creating "How Might We' and concept generation, I began to think of ideas of how to tackle the 'How Might We' questions I generated and consistently looking back at the key insights and themes identified.
Combining creating "How Might We' and concept generation, I began to think of ideas of how to tackle the 'How Might We' questions I generated and consistently looking back at the key insights and themes identified.
Inspiration
Inspiration
Inspiration
I was attracted to creating a unique interaction for the users that would help tackle some of the problems that arise is relationships and to bring them 'together'.
I was attracted to creating a unique interaction for the users that would help tackle some of the problems that arise is relationships and to bring them 'together'.
Chwazi is an application that I used to use when I was younger with my friends to help make decisions.
Its a interactive way of randomly selecting someone in a group of people.
Chwazi is an application that I used to use when I was younger with my friends to help make decisions.
Its a interactive way of randomly selecting someone in a group of people.
Why does this feature from Chwazi matter?
Why does this feature
from Chwazi matter?
Why does this feature from Chwazi matter?
I envisioned creating an app that promotes collaborative interaction between couples. It would randomly select who initiates an exercise or responds to a question, using a single mobile phone. Couples choose the activity, touch the screen, and the app decides who starts.
Concept Generation
Concept Generation
The app's concept involves users going through a series of questions related to a chosen exercise.
These questions, designed as open-ended prompts, would help facilitate discussions about sensitive subjects.
The app's concept involves users going through a series of questions related to a chosen exercise.
These questions, designed as open-ended prompts, would help facilitate discussions about sensitive subjects.
Wireframing
Wireframing
Wireframing
I chose to include an option for users to complete the exercises individually if they prefer. They could then send the exercise to their partner, who could complete it as well and listen to their partner's responses.
I chose to include an option for users to complete the exercises individually if they prefer. They could then send the exercise to their partner, who could complete it as well and listen to their partner's responses.
Testing
Testing
Testing
Users want open-ended advice that allows them to shape their own answers.
Users do not seek typical expert advice commonly found online.
They would like the option to save their responses for future reference.
Users are concerned about receiving notifications while out socialising and would like the ability to set a specific time for the delivery of completed exercises.
Users want open-ended advice that allows them to shape their own answers.
Users do not seek typical expert advice commonly found online.
They would like the option to save their responses for future reference.
Users are concerned about receiving notifications while out socialising and would like the ability to set a specific time for the delivery of completed exercises.
High-Fidelity Screens
High-Fidelity Screens
Real World Impact
Real World Impact
The app has the potential to significantly impact users' lives by strengthening relationships, improving mental health, reducing conflicts, increasing relationship satisfaction, and enhancing overall well-being
The app has the potential to significantly impact users' lives by strengthening relationships, improving mental health, reducing conflicts, increasing relationship satisfaction, and enhancing overall well-being
